The Project
The meeting and Product launch for a new child’s drug.
The Mission
Create the plan and layout of a 40,000 s.f. interactive training environment component for a National Sales meeting and Product launch.
Create a theme that tied in with the drug that was being launched.
Solve the speaker’s needs
Solve noise factor between the pods so speakers could be heard.
Ensure attendees had information and support during breakout scheduling.
Creative Solution
To support the sales training, science, and marketing of this new child’s drug.
Designscape designed twelve brightly painted breakout sessions.
Each booth was outfitted with its own projection and audio system tailored for a rotating roster of speakers.
Created beautifully landscaped areas with fountains and high and low plantings to create white noise and sound buffering layers.
Information kiosks were prominently placed and two themed cafe lounge areas were created for the attendees’ rest breaks.